Pursuing the best version of oneself through hard work and dedication is at the core of Adidas’s mindset and DNA. This series of spots celebrates that by featuring 3 of the top golfers in the world who embody those qualities. Settle for anything less, and you've already lost.
With: Mike McGuire (CW)
This spot champions Sheraton’s dedication to going above and beyond for their guests, no matter how big or small the task is, and features their exclusive partnership with Major League Baseball.
With: Mike McGuire (CW) & Tim Green (AD)
Drinking soda is considered the new smoking. In Reebok's quest to be the best fitness brand in the world, we took a stand and kicked soda out of its headquarters. This small-budget activation had big impact, garnering attention from media outlets throughout the world and generating great PR for the brand.
With: Mike McGuire (CW)
On Election Day Reebok rewarded people for working out and exercising their right to vote by distributing custom #ISweated stickers at CrossFit boxes around the country.
With only $5,000 we created this activation that was fun, easy to execute, and share.
With: Mike McGuire (CW)
This retail spot invites people to come to a dealership for a test drive, and to experience the thrill of being behind the wheel of an Audi. Because a real test isn’t taken in a classroom.
With: Mike McGuire (CW)
Need a professional to trim your topiary maze, garnish your indica-injected craft cocktail, or frame your kid’s “art”? Thumbtack’s got one. To strengthen brand recognition and highlight its extensive range of services, we featured this series of images on Thumbtack’s social channels which played off of its former logo.
With: Mike McGuire (CW)
Yellowstone National Park is one of the most visually stimulating and lively places on Earth. It is so unique, that many of the attractions at the park look like they belong in a different world entirely.
With: Mike McGuire (CW)
Scripps National Spelling Bee airs on ESPN May 24-29. Sure, viewers watch it for the competition. The main highlight, however, is the eccentric personalities of the competitors, most of whom are hitting puberty as they attempt to spell.
With: Mike McGuire (CW)
Roto-Rooter doesn't just snake drains. It's a full-service plumbing company that handles everything. Which is good, because you definitely can't handle everything.
With: Nick Gelbard (CW)
PLAY SAFE. PLAY ON.
Belay Band is a smart wearable wristband that allows parents to stay connected with their children when they are out of sight. It allows them to explore and grow, while giving parents peace of mind that their children are safe.
With: Alex Belgrave (AD), Kristie Pope (AD), Ewa Karweta (XD), Jonathon Seales (CW)
